Good Bible Typography

Carl Shank • November 10, 2021

Good Bible Typography. In a recent issue of Bible Study Magazine (November–December 2021), Mark Ward, editor, provided a well written and visual article "A Revolution in Bible Design: Meet the People Who Designed Your Bible." In that piece he reviewed the work of Bible designers and crafts people who design today's versions of the Bible, noting the typeface designs used and paper quality. In fact, in a YouTube segment, Mark has an entire talk on Bible typography well worth your time (https://www.youtube.com/watch?v=tu4t9FKn9M4).


He quotes Dan Farrell, VP of Design Crossway (who publishes many modern Bibles, especially the ESV version today) on the best Bible font — "Bram de Does created two of the finest typefaces ever designed when he developed Trinité and Lexicon for Enschedé in the late 80s and early 90s. Lexicon is especially well suited to Bible design because of its option for shorter ascenders and descenders, its tall x-height, and its readability at small sizes. It has a calligraphic elegance without being delicate. For these reasons, I think it's a timeless typeface that will continue to be highly effective in Bible typesettings many decades from now." Indeed, a Google search for the type used in Bible today lists Lexicon as the most used Bible typeface with masterful Trinité N°2 Roman used in the ESV edition published by Crossway. (See Sample 1 Below)


There are a multitude of de Does Lexicon fonts available at various weights — two main groups: Lexicon No.1 and Lexicon No.2. Lexicon No.1 has short stems (ascenders and descenders); Lexicon No.2 has 'normal' stems. Both groups share the same widths thus making it possible to change fonts without reflowing text. Each main group contains 12 weight variants, six upright weights (A to F) and six italic weights (A to F), where A is the regular weight and F the boldest weight. These are expensive, asking over $4,000 for the complete set, and over $2,000 for set No. 1 or No. 2. (See Sample 2 Below).


Why is Bible typography important? The older KJV (King James Version) two-column Bibles often used by congregants were ill-designed, hard to read at small sizes, and each verse a separate paragraph with verse numbers and other markers interrupting the flow of the textual thought. They were not reader-friendly Bibles, and they often separated biblical thoughts and gave unfortunate fuel to "biblicism," that is, quoting verses and thoughts out of context. Atomistic quoting of single verses became the trend of preachers and well-intentioned Bible study leaders. Contexts were ignored, and through bad typography verses were clumped together in an unfortunate manner. Mark Ward offers some notable examples and instances of this in his YouTube talk.


Those who appreciate the biblical text want it read accurately and legibly. Paragraph divisions were incorporated into the Biblical Hebrew (Old Testament) and Greek texts (New Testament) arbitrarily. Even the verse numbers and divisions were arbitrary, supposedly for better study of the inspired Word, but led to unfortunate theological problems and even heretical points of view. The point I am making is that while we need to study the Bible as the Word of God to us and pore over the biblical theology therein, we need better Bible typography to do so.

Successful Layout & Design

Advances in Typography: Late Twentieth to Twenty-First Centuries A Historical Sketch (Part 3)

By Carl Shank • December 1, 2025
Advances in Typography: Late Twentieth to Twenty-First Centuries A Historical Sketch (Part 3) Late Twentieth to Early Twenty-First Century: Corporate and Contemporary Digital Jonathan Hoefler (b. 1970) is an American type designer known for influential typefaces such as Hoefler Text, Gotham, Knockout, and Mercury. Gotham, co-designed with Tobias Frere-Jones, gained international fame through its use in Barack Obama’s 2008 campaign and has since become a staple in corporate and editorial branding. Born in New York City, Hoefler’s early fascination with everyday typography led him to a self-taught career in type design. In 1989, he founded the Hoefler Type Foundry, quickly earning recognition with Champion Gothic for Sports Illustrated. His partnership with Roger Black and later Tobias Frere-Jones resulted in dozens of widely used typefaces. Hoefler’s work is characterized by a blend of historical research and modern engineering, shaping digital typography standards. His typefaces are used by major publications, cultural institutions, and corporations worldwide. In 2021, Monotype acquired his company, marking a significant moment in the evolution of digital type design.  Hoefler’s approach has redefined contemporary type design, bridging historical revivals and modern usability. His influence extends across print and digital media, setting new standards for clarity, versatility, and typographic excellence.

Advances in Typography: Twentieth Century A Historical Sketch (Part 2)

By Carl Shank • December 1, 2025
Mid-Century Modernism & Corporate Typography (1945–1980) Designers like Jan Tschichold were foundational to many of the Swiss design principles. This style evolved from Constructivist, De Stijl and Bauhaus design principles, particularly the ideas of grid systems, sans-serif type and minimalism. Emerging in Switzerland during the 1940s and 1950s, this typography, also known as the International Typographic Style, directly responded to the type chaos of Dada and the stylization of Art Deco. The International Typographic Style (or the Swiss Style) in the 1950s and 1960s focused on grid systems, objective communication and sans-serifs. Key figures were Josef Muller-Brockmann, Emil Ruder and Armin Hofmann. The Swiss style emphasized readability, visual harmony and universality. Clarity, objectivity and functionality were key components. Contributors included Max Miedinger, creator of the Helvetica typeface (1957 by Miedinger & Eduard Hoffmann), and Adrian Frutiger, creator of the Univers typeface in 1957, and Hermann Zapf, creator of Optima in 1958. Swiss style became the dominant graphic language of postwar corporate identity. Other Blogs I have written noted the development of Helvetica ( “Helvetica’s Journey” July 13, 2024 ). Adrian Frutiger (1928–2015) was a Swiss typeface designer whose career spanned hot metal, phototypesetting and digital typesetting eras. Frutiger’s most famous designs, Univers, Frutiger and Avenir, are landmark sans-serif families spanning the three main genres of sans-serif typefaces —neogrotesque, humanist and geometric. Univers is a clear, objective form suitable for typesetting of longer texts in the sans-serif style. Starting from old sketches from his student days at the School for the Applied Arts in Zurich, he created the Univers type family. Folded into the Linotype collection in the 1980s, Univers has been updated to Univers Next, available with 59 weights. This lasting legible font is suitable for almost any typographic need. It combines well with Old Style fonts like Janson, Meridien, and Sabon, Slab Serif fonts like Egyptienne F, Script and Brush fonts like Brush Script, Blackletter fonts like Duc De Berry, Grace, San Marco and even some fun fonts. Univers is not a “free” font and must be purchased from Linotype. Other faces by Frutiger are Frutiger and Avenir. These fonts were designed to be legible, versatile and anonymous, avoiding stylistic “noise” to focus on clear communication. Swiss type used a systematized approach to typography, enabling consistent spacing, alignment and hierarchy, crucial for multilingual and complex layouts. Typography was seen as part of a harmonious, modern composition. Generous white space facilitated clarity and focus.
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