Blog Layout

A Type Tool For You

Carl Shank • February 21, 2023

A Type Tool and An Offer

I remember the "good old days" of type and typesetting and layout tools mailed to you by different companies. I still have many of those type spec tools in my layout drawer. I have constructed a Type Tool for your use and enjoyment. It has been a labor of love, constructing the inch ruler, centimeter ruler and pica & point rulers. These have been done from hand by using standard measuring tools. I also put on a fractional equivalency chart, a useful dingbats reference, and an inside pull slider giving some samples of popular font choices and amazing ampersands.


I am including the construction method of this Tool below for your use and fun. You will need a program that can produce an 11 x 8.5 image and download the PDF from here. I am also offering through our Store the Type Tool and a thumb drive of all the blogs I have posted up to this date. They are catalogued using Adobe InDesign's program, employing the Minion Pro font and Formata Bold as well. Quite a bit of work went into these instruments of typography and graphic design tools, so I hope you are able to order and use them freely. They are copyrighted, so please do not remake them as your own.


Most of all, enjoy!

Successful Layout & Design

Wide Is Beautiful

By Carl Shank • March 15, 2025
Wide Is Beautiful What makes a typeface beautiful? Aesthetically pleasing fonts or typefaces have differing qualities that make them suitable and beautiful in different contexts and uses. I have chosen six (6) wide or "extended" font faces to highlight the inherent beauty and usability of such type. The samples chosen range from well used Adobe fonts to a specialty antique wide font CARE Typography crafted from an old fashioned type book published by Frederick Nelson Phillips, Inc of New York back in 1945.

Italics

By Carl Shank • February 22, 2025
Italics . Typography historically received its most valuable improvements from the printers of Italy giving us three text-letters of greatest usefulness : (1) the Roman typeface, first founded by Sweinheym and Pannartz in 1465, and afterward perfected by Jenson at Venice in 147 1 ; (2) Italic and (3) Small Capitals, introduced together by Aldus Manutius at Venice in 1501. The first volume entirely in Greek was printed at Milan in 1476 ; the first book entirely in Hebrew, at Soncino in 1488. The transition from Gothic to Italic typefaces was part of the broader evolution of typography that took place during the Renaissance period, driven by shifts in cultural, aesthetic, and technological factors. Gothic script was primarily used for religious texts, legal documents, and early printed books like the Gutenberg Bible. It symbolized tradition, formality, and authority. Gothic, was characterized by its dense, angular, and ornate letters, often with sharp vertical strokes, tight spacing, and elaborate flourishes. It was designed to mimic the style of manuscript writing at the time.
Show More
Share by: